UK Trading Details - EXHIBITORS

For more information or any additional questions about exhibiting at RuPaul's DragCon, please email our team at sales@rupaulsdragcon.com. 

PLEASE NOTE: Unfortunately, this year we are not offering artist tables for purchase. Brands can share their booth space with other brands if they'd like for no additional charge but you need to inform us for final approval. 

In This Article:

• Stall Details
• Location
• Show Hours
• Move In / Out Hours
• Trader Pack
  

  

Additional Services:
WiFi, Labor, Freight, additional electricity and other services must be contracted directly from the Stand Contractor, convention center, or other third party and will have additional costs. At a later date, the Exhibitor Manual with detailed information, guidelines, instructions, and rates for services will be added to this page.

Stall Sample Image with SizeSpecs

Exhibitor Space Placement:
The placement of stalls are at the discretion of RuPaul’s DragCon. Due to line management needs, regulations, and other factors out of our control, we cannot promise anyone a specific stall location. We place everyone as fairly as possible, our intention is to set our exhibitors up for a successful weekend. Please note, we are not offering any upgrades this year. 

Location

ExCel London

Royal Victoria Dock
1 Western Gateway
London E16 1XL
United Kingdom

DragCon takes place in Halls S3 - S14

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Event Days & Show Hours

- - - > BIG CHANGE THIS YEAR!!! DragCon UK 2025 takes place Friday and Saturday instead of Saturday and Sunday < - - -
Which means exhibitor move in is on Thursday, January 9th & move out is Saturday night!! 

General Admission Attendees 
Friday           10 January  -  10:00 to 18:00 (6pm)
Saturday       11 January  -  10:00 to 17:00 (5pm)

VIP All Stars Attendees
Friday           10 January   -   9:00 to 18:00 (6pm)
Saturday       11 January   -   9:00 to 17:00 (5pm)

Exhibitor Move In & Out / Dates & Hours

- - - > BIG CHANGE THIS YEAR!!! DragCon UK 2025 takes place Friday and Saturday instead of Saturday and Sunday < - - -
Which means exhibitor move in is on Thursday, January 9th & move out is Saturday night!! 

Move In        Thursday      9 January - 8:00 to 17:00 (5pm)
Move Out     Saturday      11 January - 17:00 to 21:00 (5pm to 9pm)

Trader Pack/Exhibitor Kit & More!! 

Everything you need to know is in a link below. How to order furniture, internet, vehicle unloading, and proof of insurance forms. If you have any follow up questions, please contact Phil and Rachel. They are the operations safety team, and we are all here to help make this as seamless as possible. Thank you and we are really excited to return to London! 

Rachel Hall - rhall@worldofwonder.net
Phil Fellows - pfellows@worldofwonder.net

Official Exhibitor Manual
Loading Areas for Vehicles (Must Book)
Vehicle Booking System FAQ
Shipping to ExCel London
Emergency Procedures
H&S Declaration Form (Required)

Curious what you can and cannot stick to your shell scheme wall? Learn more here!  

Update Regarding Insurance Policy
Exhibitor represents and warrants that it has or will be in place no later than forty-five (45) days prior to the Event; and five (5) business days after payment of the Exhibitor's invoice, at least the following insurance: (a) Exhibitors must take out and maintain public liability insurance cover of not less than two million pounds (£2,000,000) and public liability insurance cover of not less than two million pounds (£2,000,000) in respect of to any claim relating to personal injury or death of any person or injury or damage to any property arising out of or in connection with the Event and caused by or contributed to by any act, omission or negligence. The following will be named as additional insurance as required under all such policies: DragCon, LLC, World of Wonder Productions, Inc., World of Wonder LTD and RuCo, Inc., individually and collectively, and their current and former officers, directors, partners, affiliates, employees, agents, representatives and attorneys, as well as predecessors, assigns and successors of each of them. The Exhibitor must provide evidence of all such assurances and approvals as specifically directed by the Organizer prior to staging

Need Insurance?
If you are a UK based business and don't carry your own insurance year around, our trusted partner below can help you secure insurance for DragCon for a flat fee. Please contact them directly for any inquires. 

Steven Howell
Media & Music Insurance Brokers
steven@musicinsurance.net
20Midtown, 20 Procter Street, London WC1V 6NX

Map and Booth Number

You can find the latest map here: FLOOR PLAN 121924
You can find your stall number here: EXHIBITOR STALL NUMBERS

Our decorator, Full Circle, has sent you an email with your log in details for their service portal. This is an optional service. If you don't see the email, please contact Rachel Hall to assist. Rachel Hall - rhall@worldofwonder.net

Friday Night After Party

Each 3x3 stall includes 4 exhibitor passes. Exhibitor passes are for your staff working at the stall all weekend and cannot be shared. These passes grant you access to DragCon in the following ways: 
- access to the hall on move in day (Thursday)
- access to the hall on Friday and Saturday before doors open to the public (get inside early and get ready!)
- access to stay in the hall for 30 minutes after doors close on Friday (so you can prep your stall for Saturday)
- access to the Friday night after hours event with live performances on the main stage! Once DragCon closes on Friday to general attendees, security will sweep the floor as all All Star attendees will need to queue to re enter for the party. As a thank you for joining us at DragCon, you can also stay and enjoy the party with your exhibitor pass! Although we will have security present, and attendees will be confined to the main stage area, please cover your tables so things cannot be easily grabbed from your stall.  

Exhibitor Flyer

Once your stall space is confirmed we need your logo and a promo image. Your logo will go on our website and the promo image will be posted on socials. 

Flyer photo:

• Must be a JPG or PNG under 50MB
• Will be cropped to 1500x1150 pixels, so sending at that size is preferred 
• Do not include text
• Click here to review the sample flyer

• Must be a JPG or PNG under 50MB
• Solid color or transparent background preferred 
• Will be cropped to 1300x900 pixels, so if the background is patterned in any way, make sure there is ample space to crop down